Hello and welcome back to another fun-filled episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily get together to discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.
This week, our episode begins with Jay and Emily diving into Stitch Fix and how their inclusion of a new service has effectively lost them customers. The duo use this as a use case of what it means to understand what your customers are actually looking for and not losing their interest in the process of fulfilling those needs. Next, the pair discuss Google's content update and how so far it is not as helpful as it may seem...at least for now. Finally, they once again tackle B2B stores and how best to meet customer expectations by expanding to new technologies.
Here is our most recent blog posts at EYStudios:
Here are the articles we discuss this week:
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